A Path of Stones released last Wednesday. After one week, this is how the book has performed:
1 hardback sale
1 Kindle sale
23 ebooks on the Apple ibookstore
Not great, but not bad, either. I didn’t expect it to be a phenomenon in the first week, much less on the first day. My marketing approach is known as “soft,” meaning I release the book, do some preliminary announcements on social media, and then let word of mouth take it from there. “Hard” marketing involves phone calls, press releases, and free copies to reviewers. No need in that for the first novel.
What’s surprising are those Apple sales. I signed up for the Apple store simply because Lulu offered it as an expanded marketplace option. All I can figure is the book description appeals to people with iPhones and iPads.
Even more surprising is a hit on this very blog today. Someone found it by searching “The Fires of Tallen Hall.” That is the title of the second book, which I’m currently writing. The title appears at the end of A Path of Stones, on a “to be continued” page. So, someone finished A Path of Stones and wanted to see if The Fires of Tallen Hall was available.
I’ll chalk this week up as a success.